Boost your resume by tackling real-world projects from global companies.
The knowledge that you gain from The Global Tech Experience you can’t get anywhere else. This experience gave me the confidence to one day market myself—whether I'm going to be a doctor or a digital marketer.
Alumna of the Digital Marketing Track
Marketing skills are for more than just business majors.
Earn skills and credentials that will jumpstart your future.
Program Registration for Summer 2023: Open from March 26, 2023 to May 7, 2023.
Ecommerce Marketing with Shopify
Accelerate your career with in-demand ecommerce skills.
Design and build an online store. Find, attract and engage your audience. Learn how to turn a profit by increasing conversion rates through A/B testing and converting site visitors from around the world with stellar UI/UX design.
Create your own ecommerce store and learn how to make it transcend borders.
Demonstrate the ability to interact effectively with diverse team members.
Gain experience with intercultural training used by the UN.
Receive a Shopify Specialist Certification and Ecommerce Badge for LinkedIn.
Social Media and Search Marketing
Accelerate your career with in-demand digital advertising skills.
Social media is a digital marketer’s playground for finding new customers and keeping past ones. Using Google and Meta ad platforms, you’ll gain the skills global companies use to target and acquire new customers.
Build a portfolio of Google and Meta ad campaigns, targeting audiences based on demographics, interests and behaviors.
Learn social media tactics to build brand presence and relevancy on Instagram
Strengthen intercultural global skills to navigate challenges and expertly engage and collaborate in diverse teams.
Receive a digital marketing certificate
and linkedIn badge to share on your
profile and with your network.
Intercultural Competency & Leadership Skills
The way we work, connect and interact with each other is changing.
Whether your future team collaborates in-person or remotely across continents, building skills like emotional intelligence, listening for understanding and managing bias will help you stand out in your future job search.
Brand Project Spotlight
You'll step into an exciting Digital Marketing project for Charity: Water, a frontrunner in the global mission of ensuring clean water for all:
Devise a brand and content strategy aimed at engaging younger audiences.
Plan and roll out a captivating marketing campaign.
Craft compelling content across diverse platforms such as Instagram, Google Ads, and TikTok.
Present your marketing plan and articulate the strategic choices you made.
Work with real professionals, committed to your success.
HEAD OF DIGITAL MARKETING
Rita Cidre, MBA
Trilingual, a published author, featured entrepreneur on Remezcla and Buzzfeed, and an award-winning instructor, Rita has worked as a marketing leader for NPR, Time Inc. and Zillow, crafting stories that help people feel a strong sense of connection with a product or brand.
HEAD OF LIVE EXPERIENCE
Rupali Monga, MBA
A self-starter, entrepreneur and educator, Rupali is a first-generation American who pioneered marketing initiatives for multi-billion-dollar organizations before founding her own impactful digital marketing consultancy. She is passionate about education and increasing diversity in business.
"Marketing skills are life skills. I’m very passionate about demystifying marketing for students who are ready to enter the workforce, build their own businesses and become financially independent."
Head of the Digital Marketing Track
How The Global Tech Experience works
Global LiveLabs are interactive sessions conducted via Zoom. Twice weekly, you'll connect with teammates and LiveLab Instructors to collaborate on real-world challenges.
In each LiveLab, you'll deepen your understanding of the skills you gained through asynchronous video lessons while getting additional hands-on practice.
Take part ininteractivesessions
There are no tests or quizzes in
The Experience. Instead, you'll apply the skills you've learned in Milestones, exercises based on industry best practices and case studies from world-renowned brands.
Real and applied experiences
Add projects like these to your portfolio.
Check out past projects created by alumni of the Digital Marketing Track.
Why The Global Tech Experience?
Level-Up Your Career
Learn In-Demand Skills
The ability to communicate effectively with a diverse team gives you a unique career advantage.
The world is changing—evolve with it. Tech skills are necessary for careers
across all industries.
Insight from Top Companies
Increase Job Opportunities
Learn how real companies use technology to drive operations, gain customers and make decisions.
Bridge the skills gap in the workplace with marketing, coding, analytics and data experiences.
The Lafayette Global Tech Experience is offered in partnership with Podium Education, the leader in developing online programs that empower universities to prepare students for high-growth careers in the digital economy.
This program is offered through Lafayette College.
Contact Lafayette Global Tech Experience Team at (610) 890-4334.